In recent times, everything changes. Less money available, more functionality required and competition in most markets gets harder because of pricing competition and tougher selection by customers. This can also be seen as a challenge.
Since the early 1980’s Iterative Software Development is evangelised, but still the most widely used approach is the waterfall model. Technology has taken a quantum leap in the past years, but most technology implementations are still using tech from decades ago. Software design is still done in the IT department. And the list goes on.
In the 2008 and 2009 IBM CEO Study’s Change has been identified as the mayor challenge for IT related organizations. Only to be overtaken in the 2010 CEO Study by complexity of systems. Today’s market space challenges us to create more complex and innovating solutions, in a short timeframe.
When markets get tough, creativity is the one part that can separate businesses, making sure gaining market is achieved, even in stressful times. The time to change IT strategies is right now, especially now.






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